Sponsor The Westy Winter Waggle
Sponsor Benefits:
Raise Brand Awareness
Community relations
High Visibility
Employee participation and team building
Click Here to see a 3W Races Media Kit!
Demonstration/Display opportunities
Product sampling/sale opportunities
Partner with a charity that reflects your organization’s values
Give back to the community
Pre-Event Contact
We would love to work with you to feature your product or business with our racers. There are many ways to be involved and gain exposure, from hosting a packet pick up location or after party, sponsoring a water station (at select events), adding a goody or coupon to the goody bag, providing an in-kind donation/sample for the racers on the course or at the finish line, or setting up a booth on race-day at the expo.
We can feature your business on the event webpage, racer emails or social media! All sponsorship payments must be received before your business is included in any kind of mention or posting.
Please contact our marketing team before the race with any questions:
Marketing Contacts:
AJ Benefield
Email: AJ@3WRaces.com
or the main contact: info@3WRaces.com
Racer Data
HISTORICALLY:
This event sees about 250-300 registered participants, depending on the weather. This does not include volunteers and spectators.
Past participant breakdown:
1.5% 17 and Under
14% 18-29
25% 30's
20% 40's
26% 50-64
13% 65+
44% Male
55% Female
CURRENT YEAR: For 2027, we expect 300 participants
Goody Bag Stuffers
If you have arranged to place something into the Goody Bag, please make sure your 'stuffer' reaches us by the deadline so our volunteers and staff can get it into each racer's goody bag! Items received after the deadline will not be in the goody bag.
Please deliver 300 items.
DEADLINE:
Goodie bag stuffers must be received on or before the Friday one week before the event, January 29, 2027. No exceptions.
LOCATION:
Mail: 7960 Hollywood St. Commerce City, CO 80022
(If you would rather drop off in person than mail/ship your items, please email us in advance to make arrangements.)
TENT/TABLE
You will be given approximately 12'x12' of space. Tents and tables are NOT included, however, some of you have already arranged for table/tent rental from 3W Races. In that case, your tent and or table will be set for you at your designated space.
Generally, tent rental is $95 and tables are $20 each to rent for the event. 3W will bring the tent/table, set it up at your designated location and tear it down at the end of the event. If you are interested in this arrangement, please coordinate with us at least one week in advance.
Race Day Logistics
Race Day Logistics
DATE: February 6, 2027
TIME: 8:30AM Vendor Set Up, Expo opens 9:00AM Expo and Race Day Registration Opens, Race starts at 9:40 AM, 11:30 is Tear Down. The finish line officially closes when the last runner crosses. Click Here for Racer Schedule
SURFACE: Sponsors will set up in the Promenade Terrace. This is down stairs/ramps. Plan accordingly and bring a hand truck, wagon or dolly. Please bring weights for your tent to protect your equipment, yourselves, and racers from fly-away tents, as you will be unable to use ground stakes in this location.
ADDRESS: 10600 Westminster Blvd
Westminster Promenade Terrace
Westminster, CO 80020 US
PARKING: City lots for the park and surrounding areas. See this page for a map. Westy Winter Waggle 5&10k
COURSE: Please see course information HERE.
Race Day Contact
Please check in at the 3W Races tent on race day regarding the specific location of your booth space!
Race Director Direct Number (for race day contact only):
Alyssa: 720.771.4076